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Practical thinking on bid decisions, proposal strategy, and winning more of what you pursue.

Go/No-Go Decision Making · April 2025

The Go/No-Go Call That Changed How I Think About Bid Decisions

Most proposal teams don't have a go/no-go decision process for RFPs. They have a conference call and a prayer. Here's how a structured framework changes everything.

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Bid Strategy · April 2025

Bid / No-Bid: The Decision Most Proposal Teams Get Wrong

The bid/no-bid decision is the most important call in the proposal process. It's also the one most teams make with the least rigor. Here's how to fix that.

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Proposal Strategy · April 2025

Why Your Proposal Win Rate Is Stuck (And How to Fix It)

Most proposal teams think win rate is a writing problem. It's not. It's a selection problem. Here's the math on why selective bidding beats volume every time.

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RFP Strategy · April 2025

How to Evaluate an RFP Before You Bid

Before a single word of proposal gets written, you need to evaluate whether this opportunity is worth pursuing. A practical framework for doing that in under an hour.

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Proposal Operations · April 2025

The True Cost of a Losing Proposal

When a proposal loses, nobody runs the actual numbers. When you do, the cost is far higher than anyone admits — and it changes the math on which opportunities are worth pursuing.

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